From August 15 to 23, 2026, the "Seafield Cup - The World Youth Football Tournament" held in Haikou City, Hainan Province, aims to build an international youth sports exchange platform centered around football. Leveraging the policy advantages of Hainan Free Trade Port and its unique natural and cultural environment, the tournament will promote the development of youth football and facilitate the deep integration of sports and cultural tourism economy through high-level competition and rich cultural activities.

(I) Mission

1. Promoting the development and international exchange of youth football: The tournament is committed to providing a high-level competitive platform for outstanding young football players from around the world, enhancing their technical and tactical skills through competition and exchange. At the same time, the tournament will draw on international advanced experience, explore collaboration with local youth training systems, and inject vitality into the cultivation of youth football talents in Hainan and even China. ‌‌
2. Implementing the "Event+" model to drive comprehensive regional development: The event will utilize football matches as the core engine, deeply integrating elements such as tourism, culture, consumption, and city image, aiming to generate a comprehensive effect of "1+1>2". By creating consumption chains such as "traveling with the event", the spectator flow will be transformed into tourist flow and consumption retention, thereby stimulating the regional economy and enhancing the city brand. ‌‌
3. Displaying Hainan's characteristics and conveying positive values: The event will deeply integrate local cultural elements and an international perspective, showcasing Hainan's characteristics as the "Island of Vitality" and "Sports Paradise" through team images, supporting activities, and cultural experiences. The event advocates the sports spirit of hard work, friendship, and health, aiming to stimulate the enthusiasm of young people for participating in sports and enhance the cultural identity and pride of local residents.

‌‌

(II) Vision

1. Becoming a globally influential youth football brand event: The vision is to establish the "Highfield Cup" as an annual landmark event that brings together the world's top youth football teams and represents the high level of world youth football. By inviting international teams to participate, collaborating with international football organizations, and leveraging the convenience of Hainan's international airline network, we aim to attract global attention and enhance the international reputation and brand value of the event. ‌‌
2. Build a sustainable sports industry ecosystem and consumption scenarios: The event aims to transcend mere competitive activities and become a comprehensive grand gathering that can continuously drive cultural tourism consumption and promote industrial development. By leveraging resources from scenic spots, hotels, catering, and performing arts, we design immersive cultural tourism experiences and night-time economic activities. Furthermore, we utilize the policies of the Free Trade Port to introduce relevant enterprises, strengthen the foundation of the sports industry, and cultivate a full industrial chain from event operation to sports training. ‌‌
3. Build a smart and internationalized model of event operation: The vision is to utilize technologies such as big data, AI, and VR to provide smart services like intelligent guided tours and virtual spectator experiences, enhancing the technological feel and convenience of the event experience. At the same time, we will fully leverage the policy advantages of Hainan Free Trade Port, such as visa-free entry and tax incentives, to provide convenience for international participants, and turn the event into a modern sports festival that combines "Hainan culture" with "international flair".